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Investment Advisors in Roseville, CA: 2026 rankings

80 investment advisors ranked by RFA ScoreUpdated 0 paid placements in this rankingHow we rank →

The short answer

  1. 1

    Highest RFA Score in Roseville: Joshua Lutkemuller, CFA | Investment Advisor | Realtor | Investor, RFA Score 67/100; 5.0★ from 5 Google reviews; open 7 days a week.

  2. 10

    Most-reviewed: Socotra Capital, 201 Google reviews at 4.9★, the most of 80 ranked; ranked #10.

Rankings can't be bought. Financial advisors can't pay to change their rank or score. How we rank

80 Roseville investment advisors are ranked here by RFA Score, from eight published factors. 2 open Saturdays and 1 open Sundays, based on posted hours. The median Google rating is 5.0★ across 80 rated firms.

Top 10 investment advisors in Roseville at a glance

Ranked by RFA Score from public data such as Google reviews, not by investment performance; sponsored listings are paid, shown separately and never change rank.

Top 10 investment advisors in Roseville at a glance
RankBusinessRFA ScoreGoogle ratingBased inHoursNotable for
1Joshua Lutkemuller, CFA | Investment Advisor | Realtor | Investor675.0★ (5)Lincoln, 8 mi awaySat · Sun · EveningsTop score
2Franklin Templeton Investments675.0★ (8)Rancho Cordova, 12 mi away——
3Wells Fargo Advisors672.7★ (3)Roseville——
4Wells Fargo Advisors674.7★ (3)Rocklin, 4 mi away——
5Up Capital Management, Inc665.0★ (16)Roseville——
6Turton Commercial Real Estate665.0★ (8)Sacramento, 16 mi away——
7Allworth Financial664.9★ (66)Roseville——
8Diligence Wealth Management, LLC665.0★ (53)Roseville——
9Parkshore Wealth Management655.0★ (61)Granite Bay, 5 mi away——
10Socotra Capital644.9★ (201)Sacramento, 17 mi away—Most reviews

All 80 investment advisors in Roseville, in rank order

Ordered by RFA Score, a 0–100 score from eight published factors. Paid placement never changes the order.

Ranked by RFA Score from public data such as Google reviews, not by investment performance; sponsored listings are paid, shown separately and never change rank.

Scores below: based on 6 of 8 factors; registration and recency not yet collected. Hatched segments mark factors we don't have yet.

  1. Based in Sacramento, 17 mi away

    64/100RFA Score

    Ranked #10 because of its Google rating and review volume: 4.9★ from 201 Google reviews, the most in Roseville.

    • 4.9★ from 201 Google reviews
    Hours
    Mon–Fri 8 AM–4:30 PM · Sat–Sun closed
    Address
    2714 V St, Sacramento, CA 95818
  2. Based in Sacramento, 15 mi away

    64/100RFA Score

    Ranked #11 because of its Google rating and review volume: 4.9★ from 131 Google reviews.

    • 4.9★ from 131 Google reviews
    Hours
    Mon–Fri 8 AM–5 PM · Sat–Sun closed
    Address
    601 University Ave #250, Sacramento, CA 95825
  3. Based in Sacramento, 16 mi away

    63/100RFA Score

    Ranked #16 because of its Google rating and specialty focus: 3.7★ from 3 Google reviews, listed on Google as “Investment service”.

    • 3.7★ from 3 Google reviews
    Hours
    Mon–Fri 8 AM–5 PM · Sat–Sun closed
    Address
    2710 Gateway Oaks Dr #195, Sacramento, CA 95833
  4. Based in Sacramento, 17 mi away

    63/100RFA Score

    Ranked #17 because of its Google rating and review volume: 5.0★ from 101 Google reviews.

    • 5.0★ from 101 Google reviews
    Hours
    Mon–Fri 7:30 AM–4 PM · Sat–Sun closed
    Address
    500 Capitol Mall #2060, Sacramento, CA 95814
  5. 61/100RFA Score

    Ranked #24 because of its Google rating and specialty focus: 5.0★ from 24 Google reviews, listed on Google as “Financial consultant”.

    • 5.0★ from 24 Google reviews
    Hours
    Mon–Thu 8 AM–4 PM · Fri 8 AM–2 PM · Sat–Sun closed
    Address
    11335 Gold Express Dr Ste 130, Gold River, CA 95670

Investment advisors ranked #26 to #50

#1 to #25 are shown in full above. Here are #26 to #50, in RFA Score order; each links to its profile. We publish the top 50 of 80 ranked investment advisors here; the rest are on their profiles.

investment advisors in Roseville, ranks 26 to 50
RankBusinessRFA ScoreGoogle ratingDistance
26Charles Schwab603.9★ (21)In Roseville
27Factor Financial605.0★ (8)In Roseville
28Fidelity Investments603.6★ (26)In Roseville
29Edward Jones - Financial Advisor: Chris Wilczewski, CFP®|RICP®595.0★ (16)10 mi
30Kolb Financial & Insurance Services594.6★ (11)4 mi
31TD Ameritrade593.7★ (12)In Roseville
32Heather Smart, CFP, APMA, CRPC595.0★ (5)In Roseville
33Johnny A Kovalek - Private Wealth Advisor, Ameriprise Financial Services, LLC594.5★ (6)In Roseville
34Legacy Investments & Real Estate595.0★ (26)17 mi
35Edward Jones - Financial Advisor: Daniel Kirk, CFP®|AAMS®595.0★ (5)In Roseville
36ProsperPlan Wealth Fiduciary Financial Advisors595.0★ (5)In Roseville
37Encompass Wealth Advisers595.0★ (21)14 mi
38Golden Wealth Capital LLC595.0★ (21)15 mi
39Merrill Lynch Wealth Management594.4★ (5)In Roseville
40Wurm & Frye Wealth Management585.0★ (4)In Roseville
41Baird Private Wealth Management584.2★ (5)In Roseville
42Westlake, Grahl, and Glover584.8★ (4)In Roseville
43Solera Asset Managers + Insurance Agency584.2★ (10)5 mi
44Catherine Heath - Private Wealth Advisor, Ameriprise Financial Services, LLC585.0★ (10)10 mi
45Principal Financial Group583.8★ (5)In Roseville
46CLA (CliftonLarsonAllen)583.8★ (5)In Roseville
47Creative Planning585.0★ (14)14 mi
48Edward Jones - Financial Advisor: Gary Kneifl585.0★ (3)In Roseville
49Stifel584.0★ (4)In Roseville
50Edward Jones - Financial Advisor: Robert A Gustavis II, CEPA®|RICP®585.0★ (3)In Roseville

Also serving Roseville

20 more investment advisors within 25 mi that we can't rank yet: too few reviews, or a specialty we couldn't confirm. Listed A to Z.

Unranked investment advisors serving Roseville
BusinessGoogle ratingDistance
Artur Bukatar: Primerica - Financial Services5.0★ (6)In Roseville
BeneficialHorizon Capital5.0★ (6)In Roseville
BMO Bank N.A Branches2.5★ (45)In Roseville
Bright Lake Wealth Management5.0★ (17)In Roseville
BULMAN WEALTH GROUP5.0★ (7)In Roseville
Chris Reid Educates5.0★ (18)In Roseville
Cornerstone Wealth and Tax Advisory Group, Inc.5.0★ (85)In Roseville
Denis Samodarov: Primerica - Financial Services4.7★ (25)In Roseville
Hunter Lowry, Financial Advisor5.0★ (19)In Roseville
Hutchison Financial Group5.0★ (5)In Roseville
Level Coaching4.9★ (114)In Roseville
Mass Mutual Financial Group5.0★ (7)In Roseville
Money Bridge: Wealth & Income Planning5.0★ (15)In Roseville
Monolith Financial Group4.9★ (31)In Roseville
Pacific Financial Partners5.0★ (7)In Roseville
Peak Financial Freedom Group4.3★ (16)In Roseville
Saxe Capital5.0★ (14)In Roseville
Sierra Ridge Advisor Group4.4★ (7)In Roseville
Sterling Retirement Group of Sacramento5.0★ (8)In Roseville
Thrive Stewardship Financial Advisors, Inc.4.5★ (8)In Roseville

How we ranked Roseville investment advisors

We scored 80 Roseville investment advisors on eight factors, weighted as shown. A firm is ranked when its specialty is confirmed and it has 3 or more Google reviews or a claimed profile. A firm with no Google reviews scores zero on rating, review volume and recency. Other unknown factors are left out, not counted as zero. Scores last refreshed November 9, 2026.

Paid placement never changes a rank or score. Sponsored businesses are paid, labelled, limited to 3 and shown above the ranking, outside it.

Read the full method: formula, sources and exclusions

RFA Score factors and weights
FactorWeightComputed fromIn Roseville data
Reputation30%Google star rating, adjusted for how many reviews back it (client experience, not investment results)Measured
Registration20%Active SEC, state or Canadian securities registration matched in public records (not yet measured)Not yet collected
Review volume10%Number of Google reviews, compared with the most-reviewed firm on the listMeasured
Recency5%Share of reviews from the last 12 monthsNot yet collected
Specialty focus15%How clearly the firm offers this specialty (its Google category and name)Measured
Proximity5%Based in the city scores highest, less the farther away it isMeasured
Claimed profile10%The firm has claimed its Ranked Financial Advisors profile (free or paid earn the same)Measured
Partnered5%The firm links to Ranked Financial Advisors from its own website with our badge, checked periodicallyMeasured

How to choose an investment advisor

  1. Confirm the investment advisor and the firm are registered: Investor.gov and FINRA BrokerCheck in the US, the CSA National Registration Search in Canada. Read any disclosure events.
  2. Ask whether they act as a fiduciary on your account at all times, and get the answer in writing.
  3. Ask how they are paid: a percentage of assets, flat or hourly fees, a retainer, commissions, or a mix. Each creates different conflicts of interest.
  4. Read the firm’s Form CRS and Form ADV Part 2A brochure (fees, services, conflicts, disciplinary history) before you sign.
  5. Check designations with the body that grants them, such as the CFP Board for CFP® professionals.
  6. Ask about account minimums and who holds your money: your assets should sit with an independent custodian in your name.
  7. Compare at least two or three firms, and be wary of anyone who promises returns or pushes you to decide quickly.

Questions to ask an investment advisor

  • Are you a fiduciary for all of the advice you give me, and will you put that in writing?
  • How are you paid, in total dollars per year for an account like mine? Do you earn commissions or other payments from product providers?
  • Which registrations and designations do you hold, and where can I verify them?
  • Who will hold my assets, and how will I see statements directly from that custodian?
  • What services are included in your fee, and what would cost extra with you as my investment advisor?
  • Do you have a minimum account size or minimum fee?
  • Have you or your firm had any complaints or disciplinary actions? Where would I see them?
  • How often will we meet, and who will I work with day to day?
  • What happens to my plan or accounts if you retire or leave the firm?

Terms explained

Fiduciary
Someone legally required to act in a client’s interest. In the US, registered investment advisers owe their clients a fiduciary duty of care and loyalty under the Investment Advisers Act of 1940.
Registered investment adviser (RIA)
A firm registered with the SEC or a state securities regulator to give investment advice for pay. Most firms managing $100 million or more register with the SEC; smaller firms usually register with their state.
Investment adviser representative (IAR)
A person who gives advice on behalf of a registered investment adviser, usually registered with the states where they work.
Broker-dealer
A firm that buys and sells securities for customers. US broker-dealers are members of FINRA; their registered representatives typically earn commissions.
Regulation Best Interest (Reg BI)
The SEC rule, in force since June 30, 2020, requiring broker-dealers to act in a retail customer’s best interest when recommending a security or account type.
Form ADV
The registration form every investment adviser files. Part 1 holds facts about the firm; Part 2A, the brochure, describes services, fees, conflicts of interest and disciplinary history in plain English.
Form CRS
A short relationship summary that advisers and broker-dealers give retail investors, covering services, fees, conflicts, standard of conduct and disciplinary history.
CRD number
The Central Registration Depository number FINRA and the SEC assign to each firm and registered person; use it to look them up on Investor.gov or BrokerCheck.
Assets under management (AUM) fee
A yearly fee set as a percentage of the money an advisor manages for you. Advisor surveys have put the median around 1% on accounts up to $1 million, lower on larger accounts.
Fee-only
An advisor paid only by clients, with no commissions or other payments from product providers.
Fee-based
An advisor who charges client fees and may also earn commissions on some products. It is not the same as fee-only.
CFP® professional
A person certified by the CFP Board after meeting education, exam, experience and ethics requirements. The CFP Board requires them to act as a fiduciary when giving financial advice.

Investment advisors in Roseville: frequently asked questions

Which investment advisor has the highest RFA Score in Roseville?

By RFA Score, the highest-ranked investment advisor in Roseville, CA is Joshua Lutkemuller, CFA | Investment Advisor | Realtor | Investor with an RFA Score of 67/100. It has 5.0★ from 5 Google reviews. It is open 7 days a week. Franklin Templeton Investments (#2) and Wells Fargo Advisors (#3) follow. We ranked 80 investment advisors on eight factors, last updated November 9, 2026.

How many investment advisors are there in Roseville?

RankedFinancialAdvisors ranks 80 investment advisors serving Roseville, CA. 26 of them are based in Roseville; the rest serve it from nearby towns. Another 20 within 25 mi are listed but not ranked yet. Counts are as of November 2026.

Which investment advisors in Roseville work on weekends?

2 of 80 ranked investment advisors post Saturday hours and 1 post Sunday hours. The highest-ranked open Saturdays is Joshua Lutkemuller, CFA | Investment Advisor | Realtor | Investor (#1). Many advisors meet by appointment, including evenings or by video, outside their posted office hours.

What Google rating do Roseville investment advisors have?

The median Google rating among 80 rated investment advisors in Roseville is 5.0★, with a median of 5 reviews. Socotra Capital has the most, 201 reviews, and ranks #10. We adjust ratings for review count, so a few five-star reviews cannot top the list.

How does RankedFinancialAdvisors rank investment advisors?

Each investment advisor gets a 0–100 RFA Score from eight published factors, led by reputation (30%), specialty focus (15%), review volume (10%) and claimed profile (10%). A firm with no Google reviews scores zero on rating, review volume and recency; other factors we cannot measure are left out. Only firms with a confirmed specialty and 3 or more reviews, or a claimed profile, are ranked.

Do investment advisors outside Roseville count in this ranking?

Yes, if they are within 25 mi of the Roseville city center, our service radius for investment advisors. Each listing shows where the firm is based and how far away it is. Proximity is 5% of the RFA Score, so a nearby firm gets a small edge.

Can investment advisors pay to rank higher on RankedFinancialAdvisors?

No. The RFA Score never reads payment status, and this ranking has 0 paid placements. Up to 3 Featured firms may appear above the list, labelled Sponsored and showing their honest rank.

What does an investment advisor do?

Investment advisors manage portfolios and give advice about securities for a fee. In the US, firms register with the SEC or a state securities regulator and file a Form ADV brochure; in Canada, portfolio managers and dealers register with the provincial securities regulator.

How are investment advisors in Roseville ranked?

By RFA Score: public signals such as the Google rating and review count, how clearly the firm offers investment advice and how close it is. Paid placements never change the order, and the score does not measure investment performance.

How do I check an investment advisor’s registration and record?

Search the person and the firm on Investor.gov (the SEC’s adviser search) and on FINRA BrokerCheck. A firm’s Form ADV and any disciplinary history are public there.

Is every investment advisor in Roseville a fiduciary?

Not necessarily. Investment adviser representatives owe a fiduciary duty on advisory accounts; broker-dealer representatives follow Regulation Best Interest when they recommend a security. Ask which applies to your account and read the firm’s Form CRS.

How much do investment advisors charge?

Fees depend on the firm and the service: a percentage of assets managed each year, a flat or hourly planning fee, a retainer, or commissions. Ask for the fee schedule in writing and read the firm’s Form ADV Part 2A brochure or, in Canada, its relationship disclosure.

Update log for Roseville

  1. November 2026: RFA Scores recalculated for 80 investment advisors serving Roseville.