74/100RFA Score
Ranked #1 because of its Google rating and specialty focus: 4.7★ from 316 Google reviews, listed on Google as “Financial planner”.
Financial Advisors in Niagara Falls, ON: 2026 rankings
178 financial advisors ranked by RFA ScoreUpdated 0 paid placements in this rankingHow we rank →
The short answer
- 1
Highest RFA Score in Niagara Falls: The Verge Insurance Group, RFA Score 74/100; 4.7★ from 316 Google reviews.
- 2
Most-reviewed: The Financial Guys, 233 Google reviews at 4.8★, the most of 178 ranked after The Verge Insurance Group; ranked #2.
Rankings can't be bought. Financial advisors can't pay to change their rank or score. How we rank
178 Niagara Falls financial advisors are ranked here by RFA Score, from eight published factors. 29 open Saturdays and 4 open Sundays, based on posted hours. The median Google rating is 4.8★ across 178 rated firms.
Top 10 financial advisors in Niagara Falls at a glance
Ranked by RFA Score from public data such as Google reviews, not by investment performance; sponsored listings are paid, shown separately and never change rank.
| Rank | Business | RFA Score | Google rating | Based in | Hours | Notable for |
|---|---|---|---|---|---|---|
| 1 | The Verge Insurance Group | 74 | 4.7★ (316) | St. Catharines, 16 km away | — | Top score |
| 2 | The Financial Guys | 71 | 4.8★ (233) | Amherst, 33 km away | — | Most reviews |
| 3 | LSP Canada | 69 | 5.0★ (33) | Niagara Falls | Sat · Evenings | — |
| 4 | Co-operators - Tahir Insurance & Associates Inc. | 69 | 4.3★ (57) | Niagara Falls | — | — |
| 5 | Buffalo Financial | 69 | 4.8★ (149) | Depew, 38 km away | — | — |
| 6 | Niagara Region Money Coaches | 68 | 5.0★ (51) | St. Catharines, 18 km away | Evenings | — |
| 7 | Bluestone Financial | 68 | 5.0★ (47) | St. Catharines, 16 km away | Sat | — |
| 8 | Twin Power Financial | 68 | 5.0★ (23) | Niagara Falls | — | — |
| 9 | Whites Insurance Brokers | 68 | 4.9★ (68) | Port Colborne, 28 km away | — | — |
| 10 | JBM Health & Wealth Consulting, LLC | 67 | 5.0★ (38) | North Tonawanda, 16 km away | — | — |
All 178 financial advisors in Niagara Falls, in rank order
Ordered by RFA Score, a 0–100 score from eight published factors. Paid placement never changes the order.
Ranked by RFA Score from public data such as Google reviews, not by investment performance; sponsored listings are paid, shown separately and never change rank.
Scores below: based on 6 of 8 factors; registration and recency not yet collected. Hatched segments mark factors we don't have yet.
Based in Amherst, 33 km away
71/100RFA ScoreRanked #2 because of its Google rating and specialty focus: 4.8★ from 233 Google reviews, listed on Google as “Financial planner”.
#3 LSP Canada
Based in Niagara Falls
69/100RFA ScoreRanked #3 because of its Google rating and specialty focus: 5.0★ from 33 Google reviews, listed on Google as “Financial planner”.
Based in Niagara Falls
69/100RFA ScoreRanked #4 because of its Google rating and specialty focus: 4.3★ from 57 Google reviews, listed on Google as “Financial planner”.
Based in Depew, 38 km away
69/100RFA ScoreRanked #5 because of its Google rating and specialty focus: 4.8★ from 149 Google reviews, listed on Google as “Financial planner”.
Based in St. Catharines, 18 km away
68/100RFA ScoreRanked #6 because of its Google rating and specialty focus: 5.0★ from 51 Google reviews, listed on Google as “Financial planner”.
Based in St. Catharines, 16 km away
68/100RFA ScoreRanked #7 because of its Google rating and specialty focus: 5.0★ from 47 Google reviews, listed on Google as “Financial consultant”.
Based in Niagara Falls
68/100RFA ScoreRanked #8 because of its Google rating and specialty focus: 5.0★ from 23 Google reviews, listed on Google as “Financial planner”.
Based in Port Colborne, 28 km away
68/100RFA ScoreRanked #9 because of its Google rating and specialty focus: 4.9★ from 68 Google reviews, listed on Google as “Financial planner”.
Based in North Tonawanda, 16 km away
67/100RFA ScoreRanked #10 because of its Google rating and specialty focus: 5.0★ from 38 Google reviews, listed on Google as “Financial advisor”.
Based in St. Catharines, 16 km away
67/100RFA ScoreRanked #11 because of its Google rating and specialty focus: 4.6★ from 52 Google reviews, listed on Google as “Financial consultant”.
#12 Scotiabank
Based in Niagara Falls
67/100RFA ScoreRanked #12 because of its Google rating and specialty focus: 3.5★ from 113 Google reviews, listed on Google as “Financial planner”.
Based in Welland, 17 km away
67/100RFA ScoreRanked #13 because of its Google rating and specialty focus: 4.4★ from 56 Google reviews, listed on Google as “Financial planner”.
Based in Niagara Falls
66/100RFA ScoreRanked #14 because of its Google rating and specialty focus: 4.8★ from 18 Google reviews, listed on Google as “Financial planner”.
Based in Amherst, 31 km away
66/100RFA ScoreRanked #15 because of its Google rating and specialty focus: 5.0★ from 51 Google reviews, listed on Google as “Financial planner”.
Based in Niagara Falls
66/100RFA ScoreRanked #16 because of its Google rating and specialty focus: 3.4★ from 86 Google reviews, listed on Google as “Financial planner”.
Based in St. Catharines, 16 km away
66/100RFA ScoreRanked #17 because of its Google rating and specialty focus: 5.0★ from 25 Google reviews, listed on Google as “Financial advisor”.
Based in Niagara Falls, 8 km away
65/100RFA ScoreRanked #18 because of its Google rating and specialty focus: 3.6★ from 90 Google reviews, listed on Google as “Financial planner”.
Based in Cheektowaga, 37 km away
65/100RFA ScoreRanked #19 because of its Google rating and specialty focus: 4.6★ from 77 Google reviews, listed on Google as “Financial planner”.
Based in Niagara Falls
65/100RFA ScoreRanked #20 because of its Google rating and review volume: 5.0★ from 119 Google reviews.
Based in Niagara Falls
65/100RFA ScoreRanked #21 because of its Google rating and specialty focus: 5.0★ from 11 Google reviews, listed on Google as “Financial planner”.
Based in Buffalo, 28 km away
65/100RFA ScoreRanked #22 because of its Google rating and specialty focus: 4.9★ from 38 Google reviews, listed on Google as “Financial advisor”.
Based in St. Catharines, 16 km away
65/100RFA ScoreRanked #23 because of its Google rating and specialty focus: 5.0★ from 20 Google reviews, listed on Google as “Financial planner”.
Based in Niagara Falls
65/100RFA ScoreRanked #24 because of its Google rating and specialty focus: 3.5★ from 29 Google reviews, listed on Google as “Financial planner”.
Based in St. Catharines, 19 km away
65/100RFA ScoreRanked #25 because of its Google rating and specialty focus: 5.0★ from 22 Google reviews, listed on Google as “Financial consultant”.
Financial advisors ranked #26 to #50
#1 to #25 are shown in full above. Here are #26 to #50, in RFA Score order; each links to its profile. We publish the top 50 of 178 ranked financial advisors here; the rest are on their profiles.
Also serving Niagara Falls
20 more financial advisors within 40 km that we can't rank yet: too few reviews, or a specialty we couldn't confirm. Listed A to Z.
How we ranked Niagara Falls financial advisors
We scored 178 Niagara Falls financial advisors on eight factors, weighted as shown. A firm is ranked when its specialty is confirmed and it has 3 or more Google reviews or a claimed profile. A firm with no Google reviews scores zero on rating, review volume and recency. Other unknown factors are left out, not counted as zero. Scores last refreshed November 9, 2026.
Paid placement never changes a rank or score. Sponsored businesses are paid, labelled, limited to 3 and shown above the ranking, outside it.
| Factor | Weight | Computed from | In Niagara Falls data |
|---|---|---|---|
| Reputation | 30% | Google star rating, adjusted for how many reviews back it (client experience, not investment results) | Measured |
| Registration | 20% | Active SEC, state or Canadian securities registration matched in public records (not yet measured) | Not yet collected |
| Review volume | 10% | Number of Google reviews, compared with the most-reviewed firm on the list | Measured |
| Recency | 5% | Share of reviews from the last 12 months | Not yet collected |
| Specialty focus | 15% | How clearly the firm offers this specialty (its Google category and name) | Measured |
| Proximity | 5% | Based in the city scores highest, less the farther away it is | Measured |
| Claimed profile | 10% | The firm has claimed its Ranked Financial Advisors profile (free or paid earn the same) | Measured |
| Partnered | 5% | The firm links to Ranked Financial Advisors from its own website with our badge, checked periodically | Measured |
How to choose a financial advisor
- Confirm the financial advisor and the firm are registered: Investor.gov and FINRA BrokerCheck in the US, the CSA National Registration Search in Canada. Read any disclosure events.
- Ask whether they act as a fiduciary on your account at all times, and get the answer in writing.
- Ask how they are paid: a percentage of assets, flat or hourly fees, a retainer, commissions, or a mix. Each creates different conflicts of interest.
- Read the firm’s Form CRS and Form ADV Part 2A brochure (fees, services, conflicts, disciplinary history) before you sign.
- Check designations with the body that grants them, such as the CFP Board for CFP® professionals.
- Ask about account minimums and who holds your money: your assets should sit with an independent custodian in your name.
- Compare at least two or three firms, and be wary of anyone who promises returns or pushes you to decide quickly.
Questions to ask a financial advisor
- Are you a fiduciary for all of the advice you give me, and will you put that in writing?
- How are you paid, in total dollars per year for an account like mine? Do you earn commissions or other payments from product providers?
- Which registrations and designations do you hold, and where can I verify them?
- Who will hold my assets, and how will I see statements directly from that custodian?
- What services are included in your fee, and what would cost extra with you as my financial advisor?
- Do you have a minimum account size or minimum fee?
- Have you or your firm had any complaints or disciplinary actions? Where would I see them?
- How often will we meet, and who will I work with day to day?
- What happens to my plan or accounts if you retire or leave the firm?
Terms explained
- Fiduciary
- Someone legally required to act in a client’s interest. In the US, registered investment advisers owe their clients a fiduciary duty of care and loyalty under the Investment Advisers Act of 1940.
- Registered investment adviser (RIA)
- A firm registered with the SEC or a state securities regulator to give investment advice for pay. Most firms managing $100 million or more register with the SEC; smaller firms usually register with their state.
- Investment adviser representative (IAR)
- A person who gives advice on behalf of a registered investment adviser, usually registered with the states where they work.
- Broker-dealer
- A firm that buys and sells securities for customers. US broker-dealers are members of FINRA; their registered representatives typically earn commissions.
- Regulation Best Interest (Reg BI)
- The SEC rule, in force since June 30, 2020, requiring broker-dealers to act in a retail customer’s best interest when recommending a security or account type.
- Form ADV
- The registration form every investment adviser files. Part 1 holds facts about the firm; Part 2A, the brochure, describes services, fees, conflicts of interest and disciplinary history in plain English.
- Form CRS
- A short relationship summary that advisers and broker-dealers give retail investors, covering services, fees, conflicts, standard of conduct and disciplinary history.
- CRD number
- The Central Registration Depository number FINRA and the SEC assign to each firm and registered person; use it to look them up on Investor.gov or BrokerCheck.
- Assets under management (AUM) fee
- A yearly fee set as a percentage of the money an advisor manages for you. Advisor surveys have put the median around 1% on accounts up to $1 million, lower on larger accounts.
- Fee-only
- An advisor paid only by clients, with no commissions or other payments from product providers.
- Fee-based
- An advisor who charges client fees and may also earn commissions on some products. It is not the same as fee-only.
- CFP® professional
- A person certified by the CFP Board after meeting education, exam, experience and ethics requirements. The CFP Board requires them to act as a fiduciary when giving financial advice.
Financial advisors in Niagara Falls: frequently asked questions
Which financial advisor has the highest RFA Score in Niagara Falls?
By RFA Score, the highest-ranked financial advisor in Niagara Falls, ON is The Verge Insurance Group with an RFA Score of 74/100. It has 4.7★ from 316 Google reviews. The Financial Guys (#2) and LSP Canada (#3) follow. We ranked 178 financial advisors on eight factors, last updated November 9, 2026.
How many financial advisors are there in Niagara Falls?
RankedFinancialAdvisors ranks 178 financial advisors serving Niagara Falls, ON. 11 of them are based in Niagara Falls; the rest serve it from nearby towns. Another 20 within 40 km are listed but not ranked yet. Counts are as of November 2026.
Which financial advisors in Niagara Falls work on weekends?
29 of 178 ranked financial advisors post Saturday hours and 4 post Sunday hours. The highest-ranked open Saturdays are LSP Canada (#3), Bluestone Financial (#7) and Scotiabank (#12). Many advisors meet by appointment, including evenings or by video, outside their posted office hours.
What Google rating do Niagara Falls financial advisors have?
The median Google rating among 178 rated financial advisors in Niagara Falls is 4.8★, with a median of 12 reviews. The Verge Insurance Group has the most, 316 reviews, and ranks #1. We adjust ratings for review count, so a few five-star reviews cannot top the list.
How does RankedFinancialAdvisors rank financial advisors?
Each financial advisor gets a 0–100 RFA Score from eight published factors, led by reputation (30%), specialty focus (15%), review volume (10%) and claimed profile (10%). A firm with no Google reviews scores zero on rating, review volume and recency; other factors we cannot measure are left out. Only firms with a confirmed specialty and 3 or more reviews, or a claimed profile, are ranked.
Do financial advisors outside Niagara Falls count in this ranking?
Yes, if they are within 40 km of the Niagara Falls city centre, our service radius for financial advisors. Each listing shows where the firm is based and how far away it is. Proximity is 5% of the RFA Score, so a nearby firm gets a small edge.
Can financial advisors pay to rank higher on RankedFinancialAdvisors?
No. The RFA Score never reads payment status, and this ranking has 0 paid placements. Up to 3 Featured firms may appear above the list, labelled Sponsored and showing their honest rank.
What does a financial advisor do?
Financial advisors help clients plan and manage their money, from budgeting and saving to investing, retirement and estate questions. In the US they work as registered investment adviser representatives, as broker-dealer representatives, or both.
How are financial advisors in Niagara Falls ranked?
By RFA Score: public signals such as the Google rating and review count, how clearly the firm offers financial advice and how close it is. Paid placements never change the order, and the score does not measure investment performance.
How do I check a financial advisor’s registration?
Search the person and the firm on the Canadian Securities Administrators’ National Registration Search, and for investment and mutual fund dealer representatives on CIRO AdvisorReport.
Who regulates financial advisors in Niagara Falls?
Advisors who sell or recommend securities register with the provincial securities regulator, and representatives of investment and mutual fund dealers are also overseen by CIRO. In Ontario, the titles “Financial Planner” and “Financial Advisor” are restricted to people holding a credential approved by FSRA.
How much do financial advisors charge?
Fees depend on the firm and the service: a percentage of assets managed each year, a flat or hourly planning fee, a retainer, or commissions. Ask for the fee schedule in writing and read the firm’s Form ADV Part 2A brochure or, in Canada, its relationship disclosure.
Update log for Niagara Falls
- November 2026: RFA Scores recalculated for 178 financial advisors serving Niagara Falls.
More financial advisors and Niagara Falls pages
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