Ranked #1 because of its Google rating and specialty focus: 5.0★ from 225 Google reviews, listed on Google as “Financial planner”.
Financial Advisors in Columbus, GA: 2026 rankings
35 financial advisors ranked by RFA ScoreUpdated 0 paid placements in this rankingHow we rank →
The short answer
- 1
Highest RFA Score in Columbus: Bill Clayton - Rate, RFA Score 78/100; 5.0★ from 225 Google reviews.
- 32
Most-reviewed: Bratton Automotive Inc., 325 Google reviews at 4.4★, the most of 35 ranked; ranked #32.
Rankings can't be bought. Financial advisors can't pay to change their rank or score. How we rank
35 Columbus financial advisors are ranked here by RFA Score, from eight published factors. 8 open Saturdays and 3 open Sundays, based on posted hours. The median Google rating is 4.9★ across 35 rated firms.
Top 10 financial advisors in Columbus at a glance
Ranked by RFA Score from public data such as Google reviews, not by investment performance; sponsored listings are paid, shown separately and never change rank.
| Rank | Business | RFA Score | Google rating | Based in | Hours | Notable for |
|---|---|---|---|---|---|---|
| 1 | Bill Clayton - Rate | 78 | 5.0★ (225) | Columbus | — | Top score |
| 2 | Rate | 77 | 5.0★ (166) | Columbus | — | — |
| 3 | Armed Forces Benefits Network | 77 | 4.9★ (168) | Columbus | — | — |
| 4 | First Command Financial Advisor - Shawn Broe | 74 | 5.0★ (58) | Columbus | — | — |
| 5 | AshBer, LLC | 71 | 5.0★ (22) | Columbus | — | — |
| 6 | First Command Financial Advisor - Charles McLendon | 70 | 5.0★ (17) | Columbus | — | — |
| 7 | Wilson Financial and Sons LLC | 70 | 4.8★ (19) | Columbus | Sat · Sun · Evenings | — |
| 8 | Charlene Minor - COUNTRY Financial Representative | 70 | 4.9★ (17) | Columbus | — | — |
| 9 | First Command Financial Advisor - Howard Rush, ChFC®|RICP®|CFP® | 70 | 5.0★ (15) | Columbus | — | — |
| 10 | First Command Financial Advisor - Will Kepley | 69 | 5.0★ (13) | Columbus | — | — |
All 35 financial advisors in Columbus, in rank order
Ordered by RFA Score, a 0–100 score from eight published factors. Paid placement never changes the order.
Ranked by RFA Score from public data such as Google reviews, not by investment performance; sponsored listings are paid, shown separately and never change rank.
Scores below: based on 6 of 8 factors; registration and recency not yet collected. Hatched segments mark factors we don't have yet.
- 78/100RFA Score
#2 Rate
Based in Columbus
77/100RFA ScoreRanked #2 because of its Google rating and specialty focus: 5.0★ from 166 Google reviews, listed on Google as “Financial planner”.
Based in Columbus
77/100RFA ScoreRanked #3 because of its Google rating and specialty focus: 4.9★ from 168 Google reviews, listed on Google as “Financial planner”.
Based in Columbus
74/100RFA ScoreRanked #4 because of its Google rating and specialty focus: 5.0★ from 58 Google reviews, listed on Google as “Financial planner”.
#5 AshBer, LLC
Based in Columbus
71/100RFA ScoreRanked #5 because of its Google rating and specialty focus: 5.0★ from 22 Google reviews, listed on Google as “Financial consultant”.
Based in Columbus
70/100RFA ScoreRanked #6 because of its Google rating and specialty focus: 5.0★ from 17 Google reviews, listed on Google as “Financial planner”.
Based in Columbus
70/100RFA ScoreRanked #7 because of its Google rating and specialty focus: 4.8★ from 19 Google reviews, listed on Google as “Financial consultant”.
Based in Columbus
70/100RFA ScoreRanked #8 because of its Google rating and specialty focus: 4.9★ from 17 Google reviews, listed on Google as “Financial planner”.
Based in Columbus
70/100RFA ScoreRanked #9 because of its Google rating and specialty focus: 5.0★ from 15 Google reviews, listed on Google as “Financial planner”.
Based in Columbus
69/100RFA ScoreRanked #10 because of its Google rating and specialty focus: 5.0★ from 13 Google reviews, listed on Google as “Financial planner”.
Based in Columbus
68/100RFA ScoreRanked #11 because of its Google rating and specialty focus: 4.9★ from 10 Google reviews, listed on Google as “Financial advisor”.
Based in Columbus
68/100RFA ScoreRanked #12 because of its Google rating and specialty focus: 5.0★ from 9 Google reviews, listed on Google as “Financial advisor”.
#13 First Command
Based in Columbus
68/100RFA ScoreRanked #13 because of its Google rating and specialty focus: 4.9★ from 9 Google reviews, listed on Google as “Financial planner”.
#14 Truist
Based in Columbus
68/100RFA ScoreRanked #14 because of its Google rating and specialty focus: 3.6★ from 36 Google reviews, listed on Google as “Financial consultant”.
Based in Columbus
68/100RFA ScoreRanked #15 because of its Google rating and specialty focus: 5.0★ from 7 Google reviews, listed on Google as “Financial consultant”.
#16 Truist
Based in Columbus
67/100RFA ScoreRanked #16 because of its Google rating and specialty focus: 3.4★ from 57 Google reviews, listed on Google as “Financial consultant”.
Based in Columbus
67/100RFA ScoreRanked #17 because of its Google rating and specialty focus: 5.0★ from 5 Google reviews, listed on Google as “Financial planner”.
Based in Columbus
67/100RFA ScoreRanked #18 because of its Google rating and specialty focus: 5.0★ from 5 Google reviews, listed on Google as “Financial consultant”.
#19 Truist
Based in Columbus
67/100RFA ScoreRanked #19 because of its Google rating and specialty focus: 3.3★ from 34 Google reviews, listed on Google as “Financial consultant”.
#20 Heights Finance
Based in Phenix City, 3 mi away
66/100RFA ScoreRanked #20 because of its Google rating and review volume: 4.8★ from 235 Google reviews.
#21 Truist
Based in Columbus
66/100RFA ScoreRanked #21 because of its Google rating and specialty focus: 3.2★ from 40 Google reviews, listed on Google as “Financial consultant”.
Based in Columbus
66/100RFA ScoreRanked #22 because of its Google rating and specialty focus: 5.0★ from 4 Google reviews, listed on Google as “Financial consultant”.
Based in Columbus
66/100RFA ScoreRanked #23 because of its Google rating and specialty focus: 4.2★ from 5 Google reviews, listed on Google as “Financial consultant”.
Based in Columbus
66/100RFA ScoreRanked #24 because of its Google rating and specialty focus: 3.1★ from 32 Google reviews, listed on Google as “Financial planner”.
Based in Phenix City, 1 mi away
66/100RFA ScoreRanked #25 because of its Google rating and specialty focus: 5.0★ from 4 Google reviews, listed on Google as “Financial planner”.
All 35 financial advisors
#1 to #25 are shown in full above. Here are #26 to #35, in RFA Score order; each links to its profile.
| Rank | Business | RFA Score | Google rating | Distance |
|---|---|---|---|---|
| 26 | Speakman Financial LLC | 66 | 5.0★ (3) | In Columbus |
| 27 | Townsend Wealth Management | 66 | 5.0★ (3) | In Columbus |
| 28 | Johnson Expert Credit & Tax Services | 66 | 5.0★ (3) | In Columbus |
| 29 | First Command District Advisor - Andrew Lawfield | 66 | 4.7★ (3) | In Columbus |
| 30 | Merrill Lynch Financial Advisor John Flory | 66 | 3.0★ (6) | In Columbus |
| 31 | Bank of America (with Drive-thru ATM) | 63 | 2.7★ (134) | In Columbus |
| 32 | Bratton Automotive Inc. | 63 | 4.4★ (325) | 9 mi |
| 33 | Cents of Value, LLC - Financial Coaching | 62 | 5.0★ (8) | 22 mi |
| 34 | Republic Finance | 59 | 3.9★ (31) | In Columbus |
| 35 | SCORE | 57 | 4.8★ (5) | In Columbus |
Also serving Columbus
20 more financial advisors within 25 mi that we can't rank yet: too few reviews, or a specialty we couldn't confirm. Listed A to Z.
How we ranked Columbus financial advisors
We scored 35 Columbus financial advisors on eight factors, weighted as shown. A firm is ranked when its specialty is confirmed and it has 3 or more Google reviews or a claimed profile. A firm with no Google reviews scores zero on rating, review volume and recency. Other unknown factors are left out, not counted as zero. Scores last refreshed November 9, 2026.
Paid placement never changes a rank or score. Sponsored businesses are paid, labelled, limited to 3 and shown above the ranking, outside it.
| Factor | Weight | Computed from | In Columbus data |
|---|---|---|---|
| Reputation | 30% | Google star rating, adjusted for how many reviews back it (client experience, not investment results) | Measured |
| Registration | 20% | Active SEC, state or Canadian securities registration matched in public records (not yet measured) | Not yet collected |
| Review volume | 10% | Number of Google reviews, compared with the most-reviewed firm on the list | Measured |
| Recency | 5% | Share of reviews from the last 12 months | Not yet collected |
| Specialty focus | 15% | How clearly the firm offers this specialty (its Google category and name) | Measured |
| Proximity | 5% | Based in the city scores highest, less the farther away it is | Measured |
| Claimed profile | 10% | The firm has claimed its Ranked Financial Advisors profile (free or paid earn the same) | Measured |
| Partnered | 5% | The firm links to Ranked Financial Advisors from its own website with our badge, checked periodically | Measured |
How to choose a financial advisor
- Confirm the financial advisor and the firm are registered: Investor.gov and FINRA BrokerCheck in the US, the CSA National Registration Search in Canada. Read any disclosure events.
- Ask whether they act as a fiduciary on your account at all times, and get the answer in writing.
- Ask how they are paid: a percentage of assets, flat or hourly fees, a retainer, commissions, or a mix. Each creates different conflicts of interest.
- Read the firm’s Form CRS and Form ADV Part 2A brochure (fees, services, conflicts, disciplinary history) before you sign.
- Check designations with the body that grants them, such as the CFP Board for CFP® professionals.
- Ask about account minimums and who holds your money: your assets should sit with an independent custodian in your name.
- Compare at least two or three firms, and be wary of anyone who promises returns or pushes you to decide quickly.
Questions to ask a financial advisor
- Are you a fiduciary for all of the advice you give me, and will you put that in writing?
- How are you paid, in total dollars per year for an account like mine? Do you earn commissions or other payments from product providers?
- Which registrations and designations do you hold, and where can I verify them?
- Who will hold my assets, and how will I see statements directly from that custodian?
- What services are included in your fee, and what would cost extra with you as my financial advisor?
- Do you have a minimum account size or minimum fee?
- Have you or your firm had any complaints or disciplinary actions? Where would I see them?
- How often will we meet, and who will I work with day to day?
- What happens to my plan or accounts if you retire or leave the firm?
Terms explained
- Fiduciary
- Someone legally required to act in a client’s interest. In the US, registered investment advisers owe their clients a fiduciary duty of care and loyalty under the Investment Advisers Act of 1940.
- Registered investment adviser (RIA)
- A firm registered with the SEC or a state securities regulator to give investment advice for pay. Most firms managing $100 million or more register with the SEC; smaller firms usually register with their state.
- Investment adviser representative (IAR)
- A person who gives advice on behalf of a registered investment adviser, usually registered with the states where they work.
- Broker-dealer
- A firm that buys and sells securities for customers. US broker-dealers are members of FINRA; their registered representatives typically earn commissions.
- Regulation Best Interest (Reg BI)
- The SEC rule, in force since June 30, 2020, requiring broker-dealers to act in a retail customer’s best interest when recommending a security or account type.
- Form ADV
- The registration form every investment adviser files. Part 1 holds facts about the firm; Part 2A, the brochure, describes services, fees, conflicts of interest and disciplinary history in plain English.
- Form CRS
- A short relationship summary that advisers and broker-dealers give retail investors, covering services, fees, conflicts, standard of conduct and disciplinary history.
- CRD number
- The Central Registration Depository number FINRA and the SEC assign to each firm and registered person; use it to look them up on Investor.gov or BrokerCheck.
- Assets under management (AUM) fee
- A yearly fee set as a percentage of the money an advisor manages for you. Advisor surveys have put the median around 1% on accounts up to $1 million, lower on larger accounts.
- Fee-only
- An advisor paid only by clients, with no commissions or other payments from product providers.
- Fee-based
- An advisor who charges client fees and may also earn commissions on some products. It is not the same as fee-only.
- CFP® professional
- A person certified by the CFP Board after meeting education, exam, experience and ethics requirements. The CFP Board requires them to act as a fiduciary when giving financial advice.
Financial advisors in Columbus: frequently asked questions
Which financial advisor has the highest RFA Score in Columbus?
How many financial advisors are there in Columbus?
Which financial advisors in Columbus work on weekends?
What Google rating do Columbus financial advisors have?
How does RankedFinancialAdvisors rank financial advisors?
Do financial advisors outside Columbus count in this ranking?
Can financial advisors pay to rank higher on RankedFinancialAdvisors?
What does a financial advisor do?
How are financial advisors in Columbus ranked?
How do I check a financial advisor’s registration and record?
Is every financial advisor in Columbus a fiduciary?
How much do financial advisors charge?
Update log for Columbus
- November 2026: RFA Scores recalculated for 35 financial advisors serving Columbus.
- November 2026: 1 duplicate listing merged.
More financial advisors and Columbus pages
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